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5 Questions To Ask Before Hiring An SEO Expert Agency

Aug 16, 2021

Choosing the right SEO agency is a tough job but choosing the correct one could be a wise decision for your organization. On the other hand, if you choose the wrong one then that could be the greatest mistake of all the time. Because inexpensive SEO could have a long-term adverse effect on your online assets. There is a list of SEO Agencies to look for. On top of that if you don’t know SEO Marketing then you don’t know a good SEO agency.

Questions to Ask When Choosing an SEO Company

1. How well do you know about our industry?

If you’re an online machine company, for example, you want an SEO agency that has at least some experience in the machine industry. They don’t need to be an expert in machines but should have in-depth knowledge about the machines.

If the SEO agency does have other clients in your organization, chances are they are going to have a great network of partnerships and assets which will be a good sign for your company too.

Questions that you must ask:

  • Do you have a web of resources relevant to our industry?
  • Do your content writers have experience in our industry and can we see writing samples?

2. Can I consult the team assigned to my project?

Most SEO Companies will provide the best team to win new clients. After all, they want to make a lasting impression. But you’ll have the opportunity to have the agency CEO and technical SEO expert managing all of the tasks.

Ask questions to the person responsible for your project and, ideally, any other team partners involved. You have to make sure that you’re in safe hands and that your contract won’t be given to an intern.

3. Do you presently work with any of our competitors? 

Having other clients in your company can be a great thing as it may mean the agency knows what happens/doesn’t happen in that company, and they have a great web of resources for your industry.

However, be attentive, if the SEO agency is working for your competitors, the competitors may be giving more money than you and getting more amenities each month than you are being offered.

4. Can we look at some case studies? 

Sleek proposals and sales patter alone can flatter your potential clients thinking they’ve chosen the right partner to work with, but would you employ an intern or company staff without getting any recommendations and doing some record checks?

Before making a final decision, it’s better to look out for some case studies and even see if you’re connected with the other clients the SEO agency has to deal with it. Hearing testimonials from the company owner will help you to make a more informed decision.

5. What is the way of analyzing campaigns and how will you report on them?

You’ll need to check exactly what’s been done each month, how your campaign has been, what the feedback and you are at which level regarding rankings, traffic, and conversions.

You can tell the SEO agency how deep you want your reports. For example, you may want a normal, top-level report for the CEO and board members and a more in-depth, scientific report for the marketing director.

Questions related to campaign analysis:

  • How much time do you require to send reports?
  • What kind of software do you operate for reporting?
  • When you get the latest campaign data, how do you perform tasks based on the findings?