Healthcare – Digital Marketing Company in Pune | Web Design, SEO Agency – IDIAYugen
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Marketing Solutions

Healthcare

The Healthcare sector has undergone a major transformation in the last decade. It is now a lot more consumer-centric, and healthcare providers have to take a more ‘retail and commerce’ approach to things compared to the ‘utility service’ approach of the past.

The challenge facing healthcare providers now is not just to promote their facilities and attract patients, but also to create a patient community that becomes their advocate. In today’s competitive market, healthcare companies need to have a strong online presence and high visibility.

At IDIA Yugen, we deliver increased patients inquiries and footfall revenue while optimizing your marketing costs. Through a mix of digital activities that connect with patients at every point of their customer journey,

CHALLENGES
IDIA YUGEN’S STRATEGY
IDIA YUGEN’S INITIATIVES
CHALLENGES
Keeping up with consumer expectations that go beyond just healthcare.
IDIA YUGEN’S STRATEGY
Healthcare consumers now expect healthcare providers to be more than just a service or utility providers. Healthcare providers are now looked at as extended healthcare advisors. Community events, awareness campaigns, loyalty programs, etc. play a huge role in how consumers view a company or individual involved in the healthcare sector.
IDIA YUGEN’S INITIATIVES
  • Organic SMM
  • Customer Analysis
  • Messaging Strategy
  • Brand Positioning
  • Branding
  • Marketing Collaterals
CHALLENGES
Driving data-centric marketing is difficult as healthcare has traditionally been a service-driven industry.
IDIA YUGEN’S STRATEGY
Using deep targeting and optimization, we drive specialized campaigns for your demographic of audience to increase appointments and enquiries, get higher patient retention and build profound insights using patient data.
IDIA YUGEN’S INITIATIVES
  • Client Audits
  • Paid Campaigns
  • ABM
  • CRM & Marketing Automation
  • Email Marketing
CHALLENGES
Integrating all digital activities in a seamless pipeline seems like an impossible task, given how varied all activities are.
IDIA YUGEN’S STRATEGY
We create an integrated omnibus digital strategy for you that starts with a dynamic website. From booking to appointments, from chatbots to social media integrations, from landing pages to content marketing resources, we weave a high-octane mesh of your online digital activities. This not only helps you create a solid online presence but also drives a lively community.
IDIA YUGEN’S INITIATIVES
  • Competition Analysis
  • SEO & SEM
  • IOS & Android Development
  • CRM Development

With over a decade of experience in working with the healthcare industry, IDIA Yugen has been a trusted partner of healthcare companies, organizations and professionals. We have helped numerous hospitals and small clinics drive patient appointments and patient engagement through our end-to-end digital marketing solutions.

Want to capture 83% more appointments through mobile?

Want to create a 10 times stronger community strategy?

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