IOS & Android Development

There are nearly 3.5 billion smartphones in the world today. Nearly 1/3rd of the total number of internet users around the world now use the internet through a mobile device. Between 2018 and 2019, the number of Google searches made through mobile devices surpassed the number of Google searches made through laptops/ desktops. In fact, mobile Google searches now account for 55% of the total searches made on Google

This situation has created an imperative need for business to provide their customers with a wholesome and engaging mobile experience. While responsive websites and AMP (accelerated mobile pages) are some solutions businesses have adopted for mobile traffic, these tactics don’t give users the complete picture. Businesses now heavily depend on mobile applications for brand experience, ease of accessibility, seamless web-mobile experience, and universal visibility.

Creating apps isn’t a very big deal in present times. With ready templates, libraries, and drag-drop software, cookie-cutter applications have become child’s play. For a business to stand out, though, a template app isn’t enough. Your app must be your custom brand experience. It must take your customer through an optimized buyer journey. And most importantly, it must meet your business objectives.

At IDIA Yugen, our team of developers dives deep into your business domain and researches your needs, requirements, capabilities, customers and competition. We help you develop a roadmap to bring a tailor-made mobile app to market that works for you.